28 years ago yesterday, in a late-in-the-game debate, Ronald Reagan famously asked, "Are you better off now than you were four years ago?"

"Are you better off than you were four years ago?  Is it easier for you to go and buy things in the stores than it was four years ago?  Is America as respected throughout the world as it was?  If you don't think that this course that we've been on for the last four years is what you would like to see us follow for the next four, then I could suggest another choice that you have."

The man who made turned the debate performance into an ad for the Gipper, Jeff Goodby, is now helping the other side. (He was a junior account exec back then... he later created the Got Milk ads.)

He's edited this ad for Progressive Future, a center-left organizing group based in Denver. The ad will run in Ohio and Florida.